.social-story{padding-top:45px;padding-bottom:75px}.social-back{font-size:12px;color:#c8ac9b}.social-heading{padding:55px 0 65px}.social-heading h1{font-size:clamp(44px,5.5vw,76px);line-height:1.05;margin:22px 0;letter-spacing:-1.5px}.social-heading p{font-size:15px;color:#beafa4;max-width:490px;line-height:1.7}.reel-layout{display:grid;grid-template-columns:minmax(280px,.85fr) minmax(0,1.15fr);gap:clamp(35px,7vw,100px);align-items:start}.phone-column{position:sticky;top:110px;padding:15px 0}.phone-shell{max-width:340px;margin:auto;background:#080808;border:2px solid #776a61;border-radius:49px;padding:10px;box-shadow:0 0 0 5px #242120,20px 30px 65px #0006}.phone-top{height:44px;display:flex;align-items:center;justify-content:space-between;padding:0 15px;color:#fff;font-size:10px;position:relative}.phone-top i{position:absolute;left:50%;transform:translateX(-50%);width:92px;height:24px;background:#171717;border-radius:20px}.phone-screen{background:#000;overflow:hidden;border-radius:7px}.phone-screen video{display:block;width:100%;aspect-ratio:9/16;object-fit:contain;background:#000}.phone-bottom{height:28px;position:relative}.phone-bottom:after{content:'';position:absolute;bottom:5px;left:33%;width:34%;height:4px;border-radius:5px;background:#eee}.phone-note{text-align:center;font-size:9px;letter-spacing:2px;color:#baa38f;margin-top:25px}.hero-metric{margin-top:20px}.hero-metric strong{display:block;font-family:var(--serif);font-weight:400;font-size:clamp(64px,7vw,100px);line-height:1.05;color:#f2e6d6;letter-spacing:-3px}.hero-metric>span{font-size:12px;color:#c0aa99}.platform-split{display:flex;gap:28px;margin:25px 0 30px;font-size:11px;color:#b8a296}.platform-split b{color:#ecdbcc;font-weight:400;margin-left:8px}.metrics-trio{display:grid;grid-template-columns:repeat(3,1fr);padding:25px 0;border-top:1px solid #594239;border-bottom:1px solid #594239;gap:12px}.metrics-trio strong{font-family:var(--serif);font-size:32px;font-weight:400;display:block}.metrics-trio span{font-size:10px;color:#bfa89b}.audience-feature{display:flex;align-items:center;gap:28px;padding:35px 0}.audience-ring{flex:0 0 136px;height:136px;border-radius:50%;background:conic-gradient(#b78375 0 var(--audience-share,65.4%),#44332e var(--audience-share,65.4%) 100%);display:grid;place-items:center;position:relative}.audience-ring:before{content:'';position:absolute;inset:7px;border-radius:50%;background:#171313}.audience-ring strong{position:relative;font-family:var(--serif);font-size:33px;font-weight:400}.audience-ring strong span{font-size:17px}.audience-feature h2{font-size:28px;margin:0 0 12px;line-height:1.1}.audience-feature p{font-size:11px;line-height:1.7;color:#bfa99a;margin:0 0 7px}.audience-key{font-size:10px;color:#a58e80}.insight-tabs{display:flex;border-bottom:1px solid #594239;gap:25px}.insight-tabs button{background:none;border:0;border-bottom:2px solid transparent;padding:14px 0;color:#ab9587;font:inherit;font-size:12px;cursor:pointer}.insight-tabs button[aria-selected=true]{color:#f1dfce;border-color:#bc827a}.engagement-counts{display:grid;grid-template-columns:repeat(5,1fr);gap:8px;margin:22px 0}.engagement-counts div{display:flex;flex-direction:column-reverse;gap:8px}.engagement-counts dd{font-family:var(--serif);font-size:29px;margin:0}.engagement-counts dt{font-size:10px;color:#bea89a}.reel-rates{border-top:1px solid #44332e;border-bottom:1px solid #44332e}.reel-rates summary{display:flex;justify-content:space-between;font-size:11px;padding:17px 0;cursor:pointer;color:#d9bdab}.reel-rates dl{display:grid;grid-template-columns:1fr 1fr;gap:15px 25px;margin:0 0 22px}.reel-rates dl div{display:flex;justify-content:space-between;font-size:11px;color:#bfa99b}.reel-rates dd{color:#eddbcb;margin:0}.age-row{display:grid;grid-template-columns:45px 1fr 45px;gap:12px;align-items:center;font-size:11px;margin:17px 0}.age-row>div{height:5px;background:#44332e;border-radius:5px;overflow:hidden}.age-row i{display:block;height:100%;background:#bc827a}.age-row b{font-weight:400;text-align:right}.insight-source{font-size:10px;line-height:1.7;color:#a18e81;margin-top:24px}.social-end{display:flex;justify-content:space-between;gap:20px;border-top:1px solid #594239;margin-top:70px;padding-top:30px}@media(max-width:760px){.reel-layout{grid-template-columns:1fr;gap:45px}.phone-column{position:static}.phone-shell{max-width:300px}.social-heading{padding:35px 0}.social-heading h1{letter-spacing:-1px}.audience-feature{gap:20px}.audience-ring{flex-basis:115px;height:115px}.audience-feature h2{font-size:26px}.social-story{padding-top:25px}}

.metrics-highlights{grid-template-columns:repeat(2,1fr);margin-top:30px}.metrics-highlights strong{font-size:40px}.reel-results .insight-source{border-top:1px solid #44332e;padding-top:18px}

.reel-layout + .reel-layout{margin-top:85px;padding-top:70px;border-top:1px solid #594239}
@media(max-width:760px){.reel-layout + .reel-layout{margin-top:55px;padding-top:45px}}

.reel-performance-note{max-width:340px;margin:24px auto 0;padding:18px 20px;border-left:2px solid #a8b298;background:#242823;color:#eee4d7}.reel-performance-note>span{display:block;font-size:8px;letter-spacing:1.5px;color:#b7c3a7;margin-bottom:10px}.reel-performance-note>strong{display:block;font-size:13px;font-weight:500;line-height:1.5}.reel-performance-note p{font-size:11px;color:#c0bbae;line-height:1.7;margin:8px 0 0}

.reel-editorial{display:grid;grid-template-columns:1fr 1fr;gap:clamp(30px,6vw,85px);align-items:center;margin:85px 0;padding:60px 0;border-top:1px solid #594239;border-bottom:1px solid #594239}.reel-editorial h2{font-size:clamp(32px,3.5vw,48px);line-height:1.12;margin:20px 0 0}.reel-editorial>p{font-size:15px;line-height:1.9;color:#c5b2a4;margin:0;max-width:510px}@media(max-width:760px){.reel-editorial{grid-template-columns:1fr;gap:25px;margin:55px 0;padding:40px 0}.reel-editorial>p{font-size:14px}}